Creating a visual system for a new online store offering gift boxes and flower bouquets. The main goal is to build a premium aesthetic that conveys the feeling of emotion, celebration and personal gesture. The photography is developed for the website, social channels and advertising campaigns.
Building a visual identity for a startup e-commerce brand
Creating consistent product hero shots of boxes and bouquets
Preparing adaptations for web, social networks and paid campaigns
+47% higher CTR in first campaigns compared to industry benchmark
Over 20% higher conversion on product pages after image optimization
Strongly positive customer feedback: “premium feel” and “first-click emotion”
